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Vine Is Back—Sort Of. Say Hello to “diVine.”
Hold on to your croissant: nearly nine years after disappearing from the scene, short-form video platform Vine has made an unexpected return. The rebooted version, now called diVine, brings back a wave of classic clips and creator profiles in a bid to recapture that mid-2010s, six-second magic.
A partial resurrection: This isn’t a full-scale revival. The original Vine archives held terabytes of content, much of it tough to retrieve. So diVine founder Evan Henshaw-Plath rebuilt what he could. According to TechCrunch, the new platform will launch with 150,000–200,000 classic Vine videos from roughly 60,000 creators—a far cry from the millions who once populated the app.
Users can also upload new videos, and creators retain control over their old clips, with the option to remove anything they don’t want resurfacing.
Old faces behind the comeback: Henshaw-Plath, an early Twitter employee, secured funding from Twitter co-founder Jack Dorsey’s nonprofit “and Other Stuff.” Dorsey, who shuttered Vine in 2017, has called that decision his “biggest regret.” Meanwhile, current X owner Elon Musk teased his own plans to revive Vine back in August—but hasn’t delivered.
No AI allowed: diVine plans to keep things authentically human. The platform will screen out and block generative AI content entirely, preserving the quirky, chaotic, creator-driven spirit that made Vine a cultural staple.
The six-second loop lives again—just not quite the way you remember it.
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